'3D' has arrived and following digital switchover, more people own the latest in TV technology. The trend is set to grow as old television sets give way to the newer models, making the UK more 3D ready than ever before.

NEW DIMENSION

Now if this sounds a little bit like a science fiction movie, take note; unless you have been living in another dimension, then 3D jargon can hardly have escaped your notice, but for the techno-shy and uninitiated there are just a couple of simple things you need to know:

■ The 3D concept has existed for years, first being explored in the early 19th century.
■ Communication between TV and film screens tells the eye which image to see at any given time. All clever stuff and soon the science will be forgotten as it will give way to what will become a commonplace way of watching film and TV.
■ And, yes, funny-looking glasses need to be worn in order to produce 3D depth and perception, as different images are presented to each eye.


Embracing the need for 'cooler' looking glasses and mindful of style and image, Tom Davies has launched a state-of-theart, lightweight 3D clip-on for his bespoke frames which are available now at Arbuthnot Opticians in Broad Street, Barry. If you are no stranger to his designs then this could be just the thing you need to bring you bang up-to-date. Currently this is the only anti-scratch 3D eyewear product on the market that offers the convenience of being clip-on rather than needing a completely separate pair of glasses, so they have the advantage of being used with any of the Tom Davies bespoke frames. Using the latest 3D passive polarised lenses they are compatible with the same technology used in cinemas, bars and televisions, which makes them a convenient option for nights in and out.


3D is here to stay and the Tom Davies clip-ons available at Arbuthnot Opticians are a unique and accessible solution for 3D viewing right in your own living room. 3D is a powerful filmmaking tool that will be used widely. HDTV is geared up for the 3D future and with more TV manufacturers launching their version of 3D sets - you wouldn't want to be the odd one out. Arbuthnot Opticians are currently accepting orders so give them a call or pop into the shop to find out more.

Arbuthnot Opticians 6 Broad Street Barry CF62 7XP 01446 735551 info@arbuthnotopticians.co.uk www.arbuthnotopticians.co.uk