Take three key elements... traditional service values, the modern man and some directional quality clothing and what have you got? Hawkes Essentials - a jewel in Cardiff's crown and when combined, these three elements bring you a gentleman's outfitter - with a twist!

S
MART THINKING

Hawkes in the city's Morgan Arcade is going from strength to strength and it's all down to the adage 'keep it simple' and working to a formula of providing classic, well-tailored and slightly quirky pieces for men who favour quality and good-fitting clothes for business and leisure lifestyles.

Luckily for us, Hawkes has got it covered this season as they see the arrival of new collections from some of the key players in British tailoring; here's the pick of the crop.

Without Prejudice
The brainchild of two Brits, brothers in fact. This range has fitted nicely into the yawning gap that required a lifestyle collection for men to be both elegantly stylish and distinctive. Pieces include knits, jeans, jackets and suits and a range of plain, floral and striped shirts. Without Prejudice has played cameo roles in TV hit programmes such as Hustle and Ashes to Ashes!

Oliver Sweeney
Traditional shoemaking techniques with a contemporary spin make these shoes and boots worthy of a place in your wardrobe. Brought to you from a man of humble beginnings who has made his way to the top of his industry, Oliver Sweeney footwear adds touches of quirkiness to what is essentially classic style. And they have graced the red carpet at the recent BAFTA and Brit award ceremonies! Expect interesting skins such as crocodile and stingray and limited edition designs.

Gibson
When you combine youthful confidence and dare we say it again, 'classic' cuts with unexpected details and considered dressing . you've got one hell of a man! This collection should be worn with a nonchalant attitude - think Continental. Opt for lightweight seasonal suits in petrol blue, greys and taupe. And for a full-on Wall Street look, you'll definitely stand out in a Prince of Wales check three-piece suit. Jeffery West footwear Designed and manufactured in Northampton, the epicentre of British shoemaking.

Jeffery West footwear
oozes quality, pedigree and fine craftsmanship, with obvious signature details such as flamboyance, colour and a touch of craziness. These pieces are to be cherished.

International brands include
Sand
- a firm favourite at Hawkes who are now the only stockist in Cardiff of these timeless pieces made with beautiful fabrics and with an attention to innovative design. Roy Robson continues its presence as a versatile fashion label that brings quality suits and formal wear to you at realistic prices.



Hawkes Essentials

37-39 Morgan Arcade
Cardiff CF10 1AF
029 2037 3780
www.hawkesessentials.com
 
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